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"Making AI Work for You: The importance of purpose-built AI for CX"
Wednesday, March 20, 2024 2pm EST
When it comes to AI for CX, if it’s done right, it’s practically invisible while seamlessly enhancing customer experiences. When done incorrectly, it can lead to unflattering headlines for brands or worse.
To deploy AI the right way, you need purpose-built solutions made for CX from the ground up.
Join Elizabeth Tobey, Head of Marketing, Digital & AI, NICE, as she explains what it takes to successfully deploy AI for CX while avoiding the common pitfalls.
In this webinar you’ll learn about:
- Why AI must be purpose-built for CX applications
- How a unified CX platform plays a crucial role in getting the most out of AI
- What to watch out for when selecting an AI solution for CX
Analyst:
Mila D'Antonio, Principal Analyst, Customer Engagement, Omdia
Mila D’Antonio is a principal analyst on Omdia’s Customer Engagement team where she focuses on enterprise applications that enable personalized and connected customer engagement. Mila analyzes key developments in customer engagement applications and emerging tech that improve customer interactions and enable personalized, relevant engagements. That includes research on customer engagement platforms, customer data platforms, customer journey orchestration, and conversational AI.
Prior to joining Omdia, formerly Ovum, in 2017, Mila worked as editor-in-chief at 1to1 Media. In addition, she holds a degree from the University of Pittsburgh where she studied English, journalism, and political science.
Speaker:
Elizabeth Tobey, Head of Marketing, Digital & AI, NICE
Elizabeth is the Head of Marketing for NICE's Digital Solutions group. Previously, she held leadership roles spanning marketing, communications, community, and CX departments at video game, social media, and cloud platform technology companies in both the B2C and B2B spaces. Over the course of her career, she has focused on identifying new and effective ways to create meaningful dialogue between a brand and its customers, and on developing products and programs that are built on relationships, outcomes, and impact.
Offered Free by: NICE
See All Resources from: NICE